Understanding the Four Stages of a Client’s Lifecycle


For more information around client lifecycle management, check out Legl's white paper: Understanding Your Clients Throughout Their Lifecycle Every client who comes to your law firm experiences the same four touchpoints: acquisition, delivery, loyalty and retention. These four stages represent the client lifecycle, and mastering them is key to your business growth. By putting your client at the very centre of your business decisions, you can build a clearer picture of their expectations and their risk profile—-all the while leveraging technology to drive efficiency and profitability within your firm. Whether it’s your processes, your technology or your customer service, honestly assessing how your law firm [...]